Before
MBP had a Wix site. Its old /book-online address now redirects to the new site, so links to it don’t break.
Where the pages live
Every service has its own page at the top level of the site: patios, walkways and driveways; retaining walls; ponds and waterfalls; outdoor kitchens; landscape design; and landscape lighting.
Three package pages sit beside them: Signature Backyard Retreat, Front Entryways & Curb Appeal, and Entire Property Transformation.
Each page has its own title, description and share image, written around the towns MBP works in.
Why the structure matters
A single services page listing nine things tends to rank for none of them. A page per service gives each search its own answer. It isn't the only thing that decides a ranking, but it's the part the website controls.
Design
Serif display type with italic emphasis over a clean sans-serif, and a deep forest-green palette.
Where it stands
On “hardscaping port elgin” it sits above Houzz and HomeStars.